The dress worn by the Duchess of Sussex throughout her very first public look since announcing her pregnancy has triggered the designer's website to crash.
Prince Harry and Meghan are currently in Australia as part of a 16-day journey, where they'll likewise be visiting New Zealand, Fiji and Tonga.
On the very first day of the royal trip, the duchess wore an ivory mid-length shift dress by Australian designer Karen Gee that retails at 1,800 Australian dollars (₤ 970).
Regardless of the large cost of the 'Blessed' dress, avid shoppers have actually swarmed the Karen Gee website in the hope of emulating Meghan's look.
The rise of activity led to the Karen Gee website crashing quickly after the duchess was pictured using the gown.
The website has given that been restored, with Gee telling the Sydney Morning Herald that she feels "happy" to have actually had one of her styles chosen.
In 2011, Gee won the Mrs Australia Globe competitors, an Australian charm pageant that's open to individuals who are over the age of 25, wed or moms and dads.
A couple of years later on, she introduced her eponymous clothing label.
A number of people have actually praised Gee for being selected as the first designer worn by the duchess given that Kensington Palace revealed the news that she's anticipating an infant in spring next year.
" What a coup for Karen Gee," tweeted Sylvia Jeffreys, speaker on Nine Network's Today show in Australia.
" She's not the greatest designer in town but Karen Gee has actually hit the most significant jackpot of all today - her gown being worn by Duchess of Sussex in her first look considering that revealing she was pregnant is the supreme money shot. Bravo !!" another individual wrote.
Meghan used a similar dress while attending a reception for the Your Commonwealth Youth Challenge in July, soon after her May wedding to Prince Harry.
During the occasion at Marlborough House, the duke and duchess satisfied with young leaders of the Commonwealth, with the objective of "offering the young people of the Commonwealth a voice in its future."
The duchess used an intense yellow boat-neck crepe sheath midi dress for the event, developed by US designer Brandon Maxwell.
Meghan has demonstrated her penchant for boat-neck dresses on lots of events, most especially with the style of her Givenchy wedding event dress.