This is a generic blog article you can use for adding blog content / subjects on your website. You can edit all of this text and replace it with anything you have to say on your blog.
Read More"Life is either a daring adventure or nothing at all."
This is a generic blog article you can use for adding blog content / subjects on your website. You can edit all of this text and replace it with anything you have to say on your blog.
Read MoreThis is a generic blog article you can use for adding blog content / subjects on your website. You can edit all of this text and replace it with anything you have to say on your blog.
Read MoreThis is a generic blog article you can use for adding blog content / subjects on your website. You can edit all of this text and replace it with anything you have to say on your blog.
Read MoreThis is a generic blog article you can use for adding blog content / subjects on your website. You can edit all of this text and replace it with anything you have to say on your blog.
Read MoreLingerie design is a whole viewpoint in itself. This article will help anybody thinking about beginning a lingerie brand name understand some important foundations.
Being a six-foot male with little understanding of the lingerie industry, it was an eye-opening experience walking into a department/specialty shop's lingerie department for the very first time. It was necessary for my team and I to comprehend the luxury intimate clothing market, purchasing trends and habits. On-site marketing research proved most reliable in acquiring this knowledge.
Lingerie is an intimate experience, so I asked the associate as if I was buying a gift for a buddy of mine. Questions were asked based upon understanding the price point of our line, the materials we utilized, and the clients we catered too; that method, we got specific experiences and suggestions from the people who understood the item the best.
3 Key Insights We Learned About the Lingerie Industry:
This is an essential make or break of any apparel line in any part of the market. It goes without saying, developing an item is not an overnight thing; it takes some time, testing and several rounds of fit samples. Do not be surprised when the principle you begin with does not end up being what you finish with. The design procedure is the very best thing every brand name will experience. Material often plays the biggest driver to alter in style and fit.
Considering that we are a high-end lingerie line, our bread and butter is 19mm Silk Charmeuse; we've try out other fabrics in the past. In experimentation, we've purchased material we thought would be incredible but turned out to be a disaster. To avoid pricey errors, always test with sample yardage. Make sure the stability of the material holds up through washes if your line is going to be washable. If your line is going to be dry tidy only, ensure your product might withstand the process of dry cleaning. Bad experiences with fabric could make or break the success of your business.
Pro-Tips When Searching for Lingerie Fabric:
Go to trade shows, experience how stores offer intimate garments and ask concerns to sales partners (they are the key to offering your item). Indulge in your rivals line and see how yours will stand out.